Tattoo More Valuble Than Money

Ferrari chief Jean Todt says Kimi Raikkonen's new tattoo is more important than his sponsors:
But Todt insisted that keeping Ferrari's drivers happy is a higher priority than satisfying the whim of sensitive sponsors. "Perhaps if he wanted to tattoo his face, I would advise him against it," Todt joked in Malaysia, according to motorsport-total.com. "If a sponsor was unhappy about it, I would rather change the sponsor than tell Kimi that he cannot have a tattoo."
That report from F1Live.com via Yahoo.  Link to photo of Raikkonen tattoo.